WinRed handles payouts differently depending on whether the entity is a Merchant account or a Conduit Account. This document will help you understand how your donor's donations make it into your bank account!

Table of Contents

Conduit Organizations

Merchant Organizations

Conduit Organizations

Conduit organizations receive donations that are earmarked to them by the donor via WinRed PAC. The WinRed PAC is an FEC registered PAC that serves as a passthrough for donations. When a donor gives on a page, the candidates to whom they are giving are listed and WinRed PAC distributes the funds to the recipient committees.

When a donor gives to multiple Conduit accounts on a single page, that donor processes one contribution to WinRed PAC, that is earmarked to the intended candidates. WinRed then divides the donation according to the split designated by the donor and distributes the funds to the recipient committees.This distinction is important because earmarked donations have certain FEC reporting requirements you must follow.

Please make sure you read this article to understand more about how this works.

Merchant Organizations

Merchant organizations receive payments directly to their own Merchant account before the funds are distributed to their bank account. This is how most payments processors operate.

Unlike Conduit accounts, the funds go directly to you and are not conduited. When a donor gives to multiple Merchant accounts on a single page, that donor processes individual contributions for each organization on the page. The donor's funds are separate from the beginning and distributed to each organization to their respective Merchant account.

You can read more about how to handle compliance for merchant accounts here.

Questions? As always, if you have any questions, contact our team by opening a WinRed chat box at the bottom right of your screen or reaching out at

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